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The annual event in London proved a great opportunity for food industry employees, safety experts and product manufacturers from across the continent to share information about the latest research, product innovation and market challenges.
Our event focus was to inform the industry what is required by BRC & FSSC22000 audit standards with regards to cleaning equipment and how Vikan is able to help with meeting these guidelines.
This was best summed up by the great presentation given by our Global Hygiene Specialist, Debra Smith, which was the most interactive we have ever run during an exhibition.
Thanks to a short, engaging quiz, audience participation reached unrivalled levels and the session triggered many key visitors to our exhibition stand.
Undoubtedly the happiest visitors were our best performing quiz participants, who received one of our buckets full of prizes. The winners included both distributors and end-users, which was great to see!
Throughout the day, discussions on our stand focussed on our unrivalled Ultra Safe Technology product range, latest innovations and our free of charge Hygiene Zone Plan service. Whether it is through our innovative products, or unrivalled added support, food safety is at the forefront of everything we do.
That message was well received by delegates from across Europe, who had a wide variety of challenges for us to work on together moving forward.
Vikan is delighted with the level of knowledge being shared at the event and already looking forward to the event growing further next year. We will see you there!
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